They say public speaking is the most feared thing in the world. We sat down with Sarah Wilmot, the creator and director of Vocal Athletics to get an insight into the power of the human ...
As I’m sure you’ve all heard, apparently the economy isn’t doing too well. Which isn’t really a good sign for those students looking to graduate over the next few years and enter an already hard ...
Google believes its video site, YouTube will be profitable in the near future. Patrick Pichette, chief financial officer of Google, indicated the company’s belief after several industry analysts released negative reports and media stories questioned ...
Nine has announced its new youth-focused digital channel will launch in August and be named Go! Nine chief executive, David Gyngell, said he would quit his job if the channel didn’t draw twice the ratings ...
An Australian Interactive Media Industry Association (AIMIA) report has detected a slump in mobile internet browsing. Despite this, the December 08 quarter recorded a pre-Christmas surge. The industry enjoyed a swell, with browsing up 17.3%. ...
According to The Age, Australia’s most famous media buyer, Harold Mitchell, is allegedly in talks with British advertising holding company WPP discussing a merger to consolidate their media buying interests within Australia. The joint venture ...
The digitisation of media has led to a power shift in the producer/publisher relationship. Marshall McLuhan famously pointed out in 1964 that the medium is the message, and 45 years later it’s possible to say ...
Marketingmag.com.au has teamed up with the guys at Love Digital to bring you this weekly podcast on all things digital. In this weeks show: News in 90: with Sean Greaney – New media laws for ...
For the first time in its history, BBC’s revenue has exceeded $1 billion pounds. Despite the GFC, BBC has seen revenues rise 9.5%. BBC’s overall return has climbed to £171.8 million from £137.2 million. International ...
APN Outdoor’s research has identified brand trust and familiarity as the most influential factors on consumer purchasing decisions. The ‘Path to Purchase’ study explored motivating factors for consumer purchases in the FMCG, highly considered and ...
