Simon van Wyk | Marketing magazine

Simon van Wyk

About Simon van Wyk

Founder, HotHouse Interactive Twitter: @Hot_House

So you need a mobile website?
With the acceleration of mobile everything, the onus is now on marketers to leverage their customers’ rapidly growing use of mobile devices to discover,...
Tuesday, May 8th, 2012 10:59 am GMT +10 by Simon van Wyk
There’s more to mobile in 2012 than native apps
As you work out how to exploit mobile in 2012, you need to start by working out which relevant and compelling consumer problem you’re going to address...
Tuesday, May 8th, 2012 10:59 am GMT +10 by Simon van Wyk
Getting to know you: digital aids to medical product familiarisation
Who do people trust when it comes to health information? The recently released Edelman Health Barometer surveyed more than 15,000 people in 12 countries,...
Tuesday, May 8th, 2012 10:59 am GMT +10 by Simon van Wyk