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  • Recent Comments

    • janetkos on Market and Social Research – not broken…just bent
    • DobromiraK on Retailers: Start taking your mobile infrastructure seriously
    • john varcoe on Word of mouth push pumps up donations for Aussie Red Cross Blood Service
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  • News

    Link to: Loyalty programs not keeping Aussie shoppers faithful

    Loyalty programs not keeping Aussie shoppers faithful

    A new study has found that 88% of consumers over the age 16 belong to a loyalty program  of some kind and that Coles Flybuys came out on top when respondents...

    Popular in News

    • Status Quo stars in new Coles ad with another parody songStatus Quo stars in new Coles ad with another parody song
    • Word of mouth push pumps up donations for Aussie Red Cross Blood ServiceWord of mouth push pumps up donations for Aussie Red Cross Blood Service
    • Melbourne beats 40 others to secure own URLMelbourne beats 40 others to secure own URL
    • The lights are on but nobody’s home in the land of Google PlusThe lights are on but nobody’s home in the land of Google Plus

    Recent News

    • Link to: ASOS joins hybris to launch e-commerce business in China

      ASOS joins hybris to launch e-commerce business in China

      hybris, the world’s fastest-growing commerce platform provider has announced that ASOS, the UK’s largest online-only fashion and beauty store has...
      by Marketing
    • Link to: Piranhas on private parts: Dumb Ways to Die app dominates iTunes

      Piranhas on private parts: Dumb Ways to Die app dominates iTunes

      The now legendary, Dumb Ways to Die campaign has kicked another goal, with an app game for iPhone and iPad claiming the number one free app spot in Australia...
      by Marketing
    • Link to: YouTube enables viewers to shop products on videos

      YouTube enables viewers to shop products on videos

      Google is releasing a new ‘channel gadget’ that will aim shorten the path to purchase and translate video views to sales. The new technology...
      by Marketing
    • Link to: Thumbs up to digitally enhanced 2013 Eurovision Song Contest

      Thumbs up to digitally enhanced 2013 Eurovision Song Contest

      After the success of the 2012 event in terms of record website figures across the three finals nights which saw 162,000 unique visitors hitting up sbs.com.au/Eurovision...
      by Marketing
    • Link to: AANA gets real with AdWatch, its new one-stop web portal

      AANA gets real with AdWatch, its new one-stop web portal

      AANA today launched AdWatch, dubbed its ‘one-stop web portal’ that offers up real case histories illustrating evolving community standards, particularly...
      by Marketing
    • Link to: Infographic: M-commerce and mobile shopping in Australia

      Infographic: M-commerce and mobile shopping in Australia

      Online shopping still accounts for only a fraction of the $256 billion total retail market in Australia, and shopping done through mobile devices like...
      by Marketing
    • Link to: Aussies want brand info while Brazilian’s just want freebies on Twitter

      Aussies want brand info while Brazilian’s just want freebies on Twitter

      Australians are far more likely to have a genuine interest in the brands they follow on Twitter than their counterparts in the UK, Germany and Brazil....
      by Marketing
    • Link to: New Ray White social platform site: by the people, for the people

      New Ray White social platform site: by the people, for the people

      Ray White, the most googled real estate company in Australia with over 12 million views annually is again innovating the brand courtesy of its ‘Perfect...
      by Marketing
    • Link to: Competition: We’re giving away three double passes to Vivid Sydney

      Competition: We’re giving away three double passes to Vivid Sydney

      We have three double passes to give away to Vivid Ideas in Sydney. Tickets to this are selling fast, with some of the shows we have tickets for already...
      by Marketing
    • Link to: Public broadcasters come out budget winners

      Public broadcasters come out budget winners

      The ABC and SBS are among the few winners to come out of last night’s federal budget. The ABC will pick up close to $100m in extra funding with $59.4m...
      by Marketing
    • Link to: Interactive fly traps, McDonald’s graffiti menu: creative European billboards

      Interactive fly traps, McDonald’s graffiti menu: creative European billboards

      There has been plenty of innovative uses of billboard campaigns of late. This new billboard in Milan, Italy for an insect spray also serves as a huge pest...
      by Marketing
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  • Recent Comments

    • janetkos on Market and Social Research – not broken…just bent
    • DobromiraK on Retailers: Start taking your mobile infrastructure seriously
    • john varcoe on Word of mouth push pumps up donations for Aussie Red Cross Blood Service
    • Simon Bird on Infographic: Mad Men mob would be digesting metrics instead of martinis in 2013
    • wingardiam on New 7-Eleven coffee campaign humbles hipster baristas, targets tradies
  • Upcoming Events

    1. May
      21
      Tue

      1. Social Media & Online PR [SYD]
    2. May
      22
      Wed

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      Thu

      1. 8:30 am Digital Cream Melbourne
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