The Australian Association of National Advertisers released the updated Environmental Claims Code on 1 March. The changes the code ushers in are welcome as they provide clarity on some areas that were previously a little ...
Numerous industry groups representing shopping centres, retail, fuel and convenience, pharmacies and security have united to launch a nation-wide campaign ahead of the Christmas period to address high levels of abuse and violence against workers. ...
30 years after Sub Zero’s launch in 1994, Carlton & United Breweries has resurrected the 90s cult classic premix brand to release Australia’s first zero-sugar cola and vodka beverage. A fun nostalgic brand, classic drink ...
Arriving bright and early at Tumbalong Park for day one of SXSW Sydney, Marketing was treated to an exclusive first look at Intuit Mailchimp’s newest Aussie activation, following the immense success of its inaugural flagship ...
Forbes Australia’s 2024 Icons & Investors Summit recently brought together leading entrepreneurs and property magnates to discuss the ever-changing dynamics of the wealth and investment landscape in Australia. Strategic events like these are a key ...
The Formula 1® Australian Grand Prix has just launched its new Expect Nothing Less campaign for 2025. Independent agency Bullfrog has revitalised the brand for the upcoming F1 season with a new brand strategy, brand ...
South by Southwest (SXSW) returns to Sydney on 14-20 October for the second consecutive year. Marketing sat down with SXSW head of marketing Samantha Saunders to discuss what’s in store for this year’s event, why ...
Marketing will keep you updated with all of the movements within the industry in September 2024. This article will continually update throughout the month. Appointments Venetian Media Group announces two key leadership appointments 5 September: ...
Stepping back into the office after maternity leave felt like entering a whirlwind. The marketing landscape had shifted dramatically, and I found myself scrambling to catch up. Suddenly, I wasn’t just a marketing professional – I ...
When it comes to representing people with disabilities, the barriers aren’t what you think they are. Brands are eager to be inclusive and want to showcase representation across their channels. They understand why inclusion matters, ...
