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Interactive fly traps, McDonald’s graffiti menu: creative European billboards
There has been plenty of innovative uses of billboard campaigns of late. This new billboard in Milan, Italy for an insect spray also serves as a huge pest...
by MarketingThe lights are on but nobody’s home in the land of Google Plus
It was supposed to be the next Facebook, but it seems social media users have turned their noses up at Google Plus with new reports stating the average...
by MarketingYahoo!7 pre-loaded on new Samsung Galaxy S4
Personal Media specialists Tigerspike was commissioned by Yahoo!7 to build the 7News and PLUS7 apps for the Samsung mobile platform. These two products...
by MarketingPenguin-clad protestors crash Coca-Cola event
After the recent storm of Coca-Cola getting in the ear of Channel Nine to pull the Greenpeace ad, it seems the company is again on the end of another backlash...
by MarketingCadbury launches new ad for bigger bars
Cadbury have launched the latest addition to their Cadbury Dairy Milk Joyville campaign which focuses on their new range of larger chocolate bars. The...
by MarketingChannel Ten spends $20 million to secure Winter Olympics
Ten Network has won the rights to broadcast the 2014 Winter Olympics to be held in Sochi, Russia. The Australian Financial Review (AFR) is reporting...
by MarketingAustralian agencies dominate 2013 Asian Marketing Effectiveness Awards
The winners of the Asian Marketing Effectiveness Awards were announced at an awards ceremony in Shanghai late last week. Judges at the two day event...
by MarketingWomen’s weeklies, paid digital newspapers both winning according to latest audit
Australians continue to buy 17.5 million print and digital newspapers each week. And of that, paid digital editions are on the rise with sales of Australia’s...
by MarketingMelbourne beats 40 others to secure own URL
Melbourne has secured its own piece of online real estate after successfully passing rigorous technical and financial evaluations set by the Internet...
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