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  • Recent News

    • Link to: Yahoo!7 pre-loaded on new Samsung Galaxy S4

      Yahoo!7 pre-loaded on new Samsung Galaxy S4

      Personal Media specialists Tigerspike was commissioned by Yahoo!7 to build the 7News and PLUS7 apps for the Samsung mobile platform. These two products...
      by Marketing
    • Link to: Penguin-clad protestors crash Coca-Cola event

      Penguin-clad protestors crash Coca-Cola event

      After the recent storm of Coca-Cola getting in the ear of Channel Nine to pull the Greenpeace ad, it seems the company is again on the end of another backlash...
      by Marketing
    • Link to: Cadbury launches new ad for bigger bars

      Cadbury launches new ad for bigger bars

      Cadbury have launched the latest addition to their Cadbury Dairy Milk Joyville campaign which focuses on their new range of larger chocolate bars. The...
      by Marketing
    • Link to: Channel Ten spends $20 million to secure Winter Olympics

      Channel Ten spends $20 million to secure Winter Olympics

      Ten Network has won the rights to broadcast the 2014 Winter Olympics to be held in Sochi, Russia. The Australian Financial Review (AFR) is reporting...
      by Marketing
    • Link to: Australian agencies dominate 2013 Asian Marketing Effectiveness Awards

      Australian agencies dominate 2013 Asian Marketing Effectiveness Awards

      The winners of the Asian Marketing Effectiveness Awards were announced at an awards ceremony in Shanghai late last week. Judges at the two day event...
      by Marketing
    • Link to: Women’s weeklies, paid digital newspapers both winning according to latest audit

      Women’s weeklies, paid digital newspapers both winning according to latest audit

      Australians continue to buy 17.5 million print and digital newspapers each week. And of that, paid digital editions are on the rise with sales of Australia’s...
      by Marketing
    • Link to: Melbourne beats 40 others to secure own URL

      Melbourne beats 40 others to secure own URL

      Melbourne has secured its own piece of online real estate after successfully passing rigorous technical and financial evaluations set by the Internet...
      by Marketing
    • Link to: Word of mouth push pumps up donations for Aussie Red Cross Blood Service

      Word of mouth push pumps up donations for Aussie Red Cross Blood Service

      The Australian Red Cross Blood Service has enlisted word of mouth agency Social Soup to successfully increase blood donations though targeting ‘well...
      by Marketing
    • Link to: Huggies in Brazil will Tweet you when your baby has a wet nappy

      Huggies in Brazil will Tweet you when your baby has a wet nappy

      Huggies Brazil is really taking social media to a whole new level. It has developed a device that can send you a tweet when your baby wets its nappy and...
      by Marketing
    • Link to: Coca-Cola is cutting advertising to kids in pledge to fight obesity

      Coca-Cola is cutting advertising to kids in pledge to fight obesity

      The Coca-Cola Company has pledged to display more calorie information on its packaging and decrease advertising aimed at children. CEO Muhtar Kent announced...
      by Marketing
    • Link to: Channel 9 pulls Greenpeace’s controversial anti-Coke ad

      Channel 9 pulls Greenpeace’s controversial anti-Coke ad

      Despite the best efforts of Greenpeace to get its anti-Coca-Cola TV spot across the line, Channel Nine has pulled the pin on the spot supporting a national...
      by Marketing
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  • Recent Comments

    • janetkos on Market and Social Research – not broken…just bent
    • DobromiraK on Retailers: Start taking your mobile infrastructure seriously
    • john varcoe on Word of mouth push pumps up donations for Aussie Red Cross Blood Service
    • Simon Bird on Infographic: Mad Men mob would be digesting metrics instead of martinis in 2013
    • wingardiam on New 7-Eleven coffee campaign humbles hipster baristas, targets tradies
  • Upcoming Events

    1. May
      21
      Tue

      1. Social Media & Online PR [SYD]
    2. May
      22
      Wed

      1. Fast Track Digital Marketing [PER]
    3. May
      23
      Thu

      1. 8:30 am Digital Cream Melbourne
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