-
Child abuse campaign uses lenticular printing to hide its message from adults
A new campaign for a child welfare organisation The ANAR (Aid to Children and Adolescents at Risk) Foundation in Spain has created an advertisement that...
by Marketing
B2B Big Plays: Atoms, daydreaming marketers and Google Plus?
B2B Big Plays features news and events from the planet, and is proudly delivered twice a month by B2B Marketer, Australia’s largest B2B marketing...
by Kimon Lycos
Everyone’s on Facebook – so why aren’t the ASX100?
Half of the ASX100 use social media – but only a third are choosing the social media platform that Australians favour, Facebook. 53% of ASX100 companies...
by Marketing
Ebay Commerce Network partnership with Lasoo a win for advertisers
Ebay Commerce Network (ECN), Ebay Inc’s advertising network business, today announced a new partnership with the Salmat-owned online shopping and catalogue...
by Marketing
IAB announces new CEO: digital and mobile key focus
Former GroupM Interaction regional chief operating officer Alice Manners has been announced chief executive of the Interactive Advertising Bureau Australia....
by Marketing
Salesforce’s social ad exchange connects social ads with CRM and social listening
Cloud computing company Salesforce has launched a social advertising application that connects social ads with CRM and social listening. In what the company...
by Marketing
YouTube domination: online video challenges TV for share of marketing spend
After recently hitting more than one billion unique visitors every month, YouTube has upped it to six billion views per month according to the Wall Street...
by Marketing
AMAA puts out tender for web measurement providers
The Audited Media Association of Australia (AMAA), formerly the Audit Bureaux of Australia, is seeking expressions of interest from web measurement technology...
by Marketing
St. George Bank’s new brand push wants to see your inner dragon
St. George Bank is urging its customers to ‘be more awesome’ as part of a major rebrand campaign unveiled last night, on the occasion of...
by Marketing
Add Your Voice