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iMedia interview: Alan Chapman, director of marketing and PR – Asia, Robert Half

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Alan

Alan Chapman, director of marketing and PR – Asia, Robert Half

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.

What do you think?

  • How long before the Australian search industry gets up to speed with the UK and US?
  • If you only had 15 minutes to live, what would you do in that time?

What would you take a pay cut for?

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Carolyn Hyams is the Asia Pacific Marketing Strategy Manager at Aquent,
the leading global staffing firm specialising in marketing,
communications and creative talent. After 6 years of working full-time
with Aquent, Carolyn is now a proud mother of possibly the most
beautiful child ever born and enjoys the flexible work practices that
Aquent offers.

A recent survey by Robert Half in New Zealand revealed that 49 percent of the finance and accounting professionals surveyed said they would consider a lower salary in exchange for flexible working hours.

Other factors influencing work/life balance were also top scorers:

  • 44 percent said they would consider a lower salary for a better work location and
  • 39 percent said they’d consider a trade-off for the ability to work from home or for extra holidays.

Organisational factors were less important, but still rated highly:

  • 37 percent said they would consider a lower salary for a better organisational culture
  • 33 percent for the chance to work with an inspirational leader and
  • 32 percent for the opportunity for fast-tracked career progression.

I’d be interested in what Australians think is important enough to take a pay cut. Or maybe you wouldn’t consider a pay cut at all.

Personally, I probably would take a cut for more flexible working hours (though I have those right now as I work part-time as well as being a mum), but if I were working full-time, it would be very important to me.

So what would you consider a pay cut in return for?