iMedia interviews: Rachel De Sain, strategy and commercial director for mobile, Sensis

Rachel

Rachel De Sain, strategy and commercial director for mobile, Sensis

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • What do you make of Rachel’s comment that people want to be treated the way they want to be treated, not the way you want to be treated?

iMedia interviews: Ian Lyons, communications director, pureprofile

Ian

Ian Lyons, communications director, pureprofile

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.

iMedia interviews: Jules Hall, managing director, The Hallway

Jules

Jules Hall, managing director, The Hallway

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • How important is it for agencies to look closely at how they’re structuring their businesses?

iMedia interviews: Peter Pynta, director, Neuro-Insights

Peter

Peter Pynta, director, Neuro-Insights

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • Have you used neurological insights in your marketing? How? Was it beneficial?

iMedia interviews: Anthony Goldman, general manager marketing and development NextDigital

Anthony

Anthony Goldman, general manager marketing and development NextDigital

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • Do you agree with Anthony? Are marketers struggling to find a framework for digital?
  • ”Same message, different medium.” Do you think Anthony’s right?

iMedia interview: Mark McCrindle, social researcher, McCrindle Research

Mark

Now that the dust has settled on the iMedia Brand Summit, and the
shenanigans of two days in the Blue Mountains are bleary-eyed memories,
we can officially bring you our series of exclusive video interviews
with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp,
Australias leading internet broadcasting company, came together to
record 14 video interviews with some of Australias leading marketers,
researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles
in the right-hand sidebar, and then tuck into the comments section for
dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • Are you using demographic or psychographic profiling in your
    marketing? Is it helping you to target your customer more effectively?
  • If you only had 15 minutes to live, what would you do in that time?

iMedia interview: Alan Chapman, director of marketing and PR – Asia, Robert Half

Alan

Alan Chapman, director of marketing and PR – Asia, Robert Half

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • How long before the Australian search industry gets up to speed with the UK and US?
  • If you only had 15 minutes to live, what would you do in that time?

iMedia interview: Esther Stafford, international interactive marketing, American Express

Esther

Esther Stafford, international interactive marketing, American Express

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • What do you think is the biggest mistake that event organisers make when putting on a marketing event?
  • If you only had 15 minutes to live, what would you do in that time?

iMedia interview: Katie Hodgkinson, digital search manager, Steak Digital

Katie

Katie Hodgkinson, digital search manager, Steak Digital

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • How long before the Australian search industry gets up to speed with the UK and US?
  • If you only had 15 minutes to live, what would you do in that time?

iMedia interview: Julie Byrne, senior manager, eMarketing, MBF

Julie

Julie Byrne, senior manager, eMarketing, MBF

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • How important do you think the mix of different delegates is to the success of a marketing event?
  • Dance moves? Im intrigued!
  • If you only had 15 minutes to live, what would you do in that time?

iMedia interview: Jennie Bewes, head of online, Vodafone

Jennie

Jennie Bewes, head of online, Vodafone

Now that the dust has settled on the iMedia Brand Summit, and the shenanigans of two days in the Blue Mountains are bleary-eyed memories, we can officially bring you our series of exclusive video interviews with delegates and speakers alike.

During the two days of the summit, marketingmag.com.au and Viocorp, Australias leading internet broadcasting company, came together to record 14 video interviews with some of Australias leading marketers, researchers, agencies and technology providers.

Snack on this video and the others listed in the Related Articles in the right-hand sidebar, and then tuck into the comments section for dessert and tell us what you think of the interviewees answers.

See the complete list of exclusive iMedia Brand Summit video interviews.


What do you think?

  • Were you at the iMedia Brand Summit? What did you think of the time spent in the Blue Mountains?
  • If you only had 15 minutes to live, what would you do in that time?

At C-Level: video interview with Brendon Cook, CEO, oOh!media

At

As part of a new monthly series, well be bringing you a new interview with a different CEO of a marketing or marketing-related company. Its a chance to hear from the people at the top of their game, and to get a feel for where they think the Australian marketing and advertising industry is heading.

The first to give us the C-Level view is:

Brendon Cook, CEO, oOh!media

At

Watch Brendons video below, and remember, if you have a question for Brendon, ask away in the comments box.