Marketing Mag | Australian marketing news, trends and resources

News

Matildas star Mazkenzie Arnold partners with Audika to destigmatise hearing loss

Ned Lupson November 28, 2023

The Optus chief was right to quit but real change is unlikely at the telco until bigger issues are fixed

The Conversation November 22, 2023

The cost of living crisis is driving Australians to Black Friday and other sales events

Marketing Mag November 21, 2023

Christmas sides

Aldi gives love to Christmas sides in new campaign via BMF

Ned Lupson November 14, 2023

Social & Digital

In a world of AI perfection is the odd spelling mistake your marketing secret sauce?
Marketing Mag November 20, 2023
Why the messaging around your rebrand matters more than ever
Marketing Mag November 16, 2023

Tech & Data

Adobe report

Adobe report reveals ANZ brands aren’t meeting consumer expectations of AI-led CX

Ned Lupson November 16, 2023

Maximising ROI: the crucial role of content in today’s marketing landscape
Bynder November 13, 2023
Take your e-commerce marketing strategy to the next level
Marketing Mag November 9, 2023

Change Makers

QMS’ Sara Lappage on the strength of OOH

Ned Lupson November 23, 2023

Why sustaining innovation should be a priority with Miro’s CMO Paul D’Arcy

Ned Lupson November 9, 2023

The power of using native language in marketing

Marketing Mag November 6, 2023

Australian Open

The metaverse is Tennis Australia’s ace for continuous Australian Open engagement

Ned Lupson October 31, 2023

Digital Playground

SXSW

All eyes on AI: lessons from SXSW that marketers should consider

Marketing Mag October 23, 2023

BookTok

How BookTok revolutionised reading for a younger generation

Marketing Mag July 18, 2023

Latest Reads

Influencer trends

Featured, Social & Digital

Predicting the influencer trends of 2024

Marketing Mag November 29, 2023

Arnold

Matildas star Mazkenzie Arnold partners with Audika to destigmatise hearing loss

Ned Lupson November 28, 2023

Change Makers, Featured

QMS’ Sara Lappage on the strength of OOH

Ned Lupson November 23, 2023

Optus chief

The Optus chief was right to quit but real change is unlikely at the telco until bigger issues are fixed

The Conversation November 22, 2023

Black Friday

The cost of living crisis is driving Australians to Black Friday and other sales events

Marketing Mag November 21, 2023

Adobe report

Featured, Technology & Data

Adobe report reveals ANZ brands aren’t meeting consumer expectations of AI-led CX

Ned Lupson November 16, 2023

Christmas sides

Aldi gives love to Christmas sides in new campaign via BMF

Ned Lupson November 14, 2023

Content Marketing

Featured, Technology & Data

Maximising ROI: the crucial role of content in today’s marketing landscape

Bynder November 13, 2023

Innovation

Change Makers, Featured

Why sustaining innovation should be a priority with Miro’s CMO Paul D’Arcy

Ned Lupson November 9, 2023

Commerce

Featured, Technology & Data

Take your e-commerce marketing strategy to the next level

Marketing Mag November 9, 2023

Christmas spending

Christmas spending the latest victim of harsh cost of living

Sam McLeod November 8, 2023

Language

Change Makers, Featured

The power of using native language in marketing

Marketing Mag November 6, 2023

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