NEWS
Online advertising has exceeded AU$1 billion in the September 2013 quarter while recording 25% growth year on year from Septe....
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OPINION
By now everyone has heard the story of how Target in the US was able to figure out that a teenage girl was pregnant before he....
NEWS
With the long-awaited Twitter IPO now over the world has become even more focused on how the social media platform is being u....
BY Mark Cameron
NEWS
Frankie magazine was named magazine of the year for the second year in a row at this year's Australian Magazine Awards (AMA).....
NEWS
Tesco Mobile's Twitter account has been receiving a fair bit of attention for its sassy replies to customers interacting with....
OPINION
Hays' recent Quarterly Hotspots report outlined the sales and marketing roles in demand across Australia, highlighting that v....
NEWS
Bunnings, AAMI, Toyota and the Transport Accident Commission (TAC) were the winning TV commercials in the eyes of this year's....
OPINION
Ed's note: An earlier version of this post stated that CSI is the only partner that can set up paid search activity on Baidu.....
BY Gary Nissim
NEWS
SodaStream International Ltd has decided to take another crack at producing a commercial to be aired during the coveted Super....
NEWS
Half of US fixed broadband media consumption came through either Netflix or Youtube a a new report has found, and also sugges....
OPINION
Listening to the drumbeats of leading customer-centric organisations around the world, it's obvious we need to rethink the wa....
OPINION
What do great brands do? Great things! But in this instalment of Karl Treacher's Brand Talk, you won't only get that contrive....
OPINION
By Richard Heaney, University of Western Australia
Social media darling Twitter ended last week with US$2.3 billion wiped of....
NEWS
Australia's mobile advertising industry is expected to reach $682 million by 2018 with over 70% of mobile advertising spend p....
NEWS
A major industry reputation study has revealed Australian marketing services agencies are highly regarded among clients and t....
OPINION
'Showrooming' defined in simplest terms is merely consumers using mobile devices to shop online and compare products while be....
BY David Bray
NEWS
Sheryl Connelly, head of global trends and futuring at Ford Motor Company presented her 10 trends that could change the worl....
NEWS
Pete Blackshaw, the global head of digital and social media at Nestlé, opened Ad:tech 2013 in New York last week with a keyn....
NEWS
Australian magazines, media agencies and advertisers will now have access to estimated weekly performance data for current is....
NEWS
The Samsung Galaxy Gear watch appears to have found more success on YouTube than it has in the marketplace. The watch has bee....