INTERVIEW
Natalie Giddings, owner and managing director of The Remarkables Group, has been in the influencer game since its beginnings.....
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NEWS
What has this space design agency been focusing on for the past three years? Finding life on Mars? Interplanetary communicati....
BY Josh Loh
NEWS
Out with the new and in with the old – Uniqlo may be set to fill its superstar slot with Roger Federer after parting with N....
BY Josh Loh
NEWS
A new survey by Inmoment found that 75% of Australians say they find most forms of online personalisation creepy, but only ha....
BY Josh Loh
SPONSORED
Knowing your customer inside out is key to an effective 'next-best-offer' program. As the industry settles into an era of ins....
NEWS
According to a survey by Salmat, 20% of Australians are taking advantage of EOFY sales this year and 9% starting planning the....
BY Josh Loh
OPINION
The Australian Government's GST imposition on international retail has caused Amazon US to pull its plug down under. However,....
INTERVIEW
How big is the section of your wardrobe that never gets worn? Or the collection of kitchen gadgets you haven't once used? Sho....
BY Josh Loh
INTERVIEW
Marketing speaks with Marketo chief customer officer Matt Zilli about competition, AI and how appropriate data use comes dow....
BY Ben Ice
OPINION
No, this is not about the special effects that make superheroes look realistic. Bec Brideson on the female experience...
T....
NEWS
Russia’s 2018 World cup will deliver a global increase of US$2.4 billion in global ad spend, including an $8 million increa....
BY Josh Loh
OPINION
As much as marketers might not like to think, people are unpredictable. Rob Morrison discovers the difference between respons....
BY Rob Morrison
NEWS
Marketing is pleased to announce the release of The Trust Issue, our June/July 2018 print edition.
It is reaching subscri....
NEWS
Coca-cola has launched its global campaign in the lead up to 2018’s Russia World Cup with three TVCs with Buenos Aires agen....
BY Josh Loh
NEWS
Senior marketers are getting more optimistic, ad spend is shifting to video and only 10% plan to market with Snapchat in 2018....
BY Josh Loh
OPINION
It can be hard to let go of the music from our youth, particularly when it becomes viewed as 'heritage' in a contemporary vie....
NEWS
Qantas and Air New Zealand have agreed to a codeshare deal commencing in October 2018, sharing 115 domestic routes in Austral....
BY Josh Loh
OPINION
The Commonwealth Bank's Dollarmites scandal saw employees of the largest bank in Australia caught meddling with children's ba....
NEWS
Imagine if Amazon shipped dinosaurs to your doorstep. Last week it did – sort of. An enormous pet crate was spotted driving....
BY Josh Loh
NEWS
Sex paraphernalia brand Skyn has taken on a new brand platform and mission to ‘Save Intimacy’ with a bleak TVC predicting....
BY Josh Loh