INTERVIEW
Marketingmag.com.au chats to Richard Hayward - MD, Haystac and GM, PR & Marketing Services, Mitchell Communication Group.....
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NEWS
SBS recently announced a new focus on audience engagement through the establishment of an Engagement marketing team and two n....
NEWS
The MD of MediaCom Sydney, Toby Jenner, has appointed Mat Baxter to a new role of chief strategy officer. Baxter was th....
INTERVIEW
Marketingmag.com.au has teamed up with the guys at Love Digital to bring you this weekly podcast on all things digital.
In....
OPINION
With the next wave of blockbusters about to be released courtesy of the US summer holiday season, we're sure to see more glor....
OPINION
I have followed V Energy Drink's V Raw campaign over the last few years as they used MySpace to offer dream jobs to young peo....
NEWS
The Australian Interactive Media Industry Association (AIMIA), in conjunction with Hyro Limited and IBM Australia, has announ....
NEWS
A report from Frost & Sullivan's annual examination into the state of the local online advertising industry indicates onl....
NEWS
Marketing and advertising sectors have been among the hardest hit by the economic downturn, according to the latest Clarius S....
NEWS
Kimberly-Clark Australia has announced details of a marketing campaign to accompany the rolling out of its Kleenex Silk Touch....
NEWS
First its American astronaut Mike Massimino posting the first Twitter message from space, now it's a race to the world's high....
INTERVIEW
Global corporate communications officers are being valued more and now report directly to company CEOs, according to a survey....
INTERVIEW
Marketingmag.com.au has teamed up with the guys at Love Digital to bring you this weekly podcast on all things digital.
In....
INTERVIEW
Marketingmag.com.au chats to Chris Grannell - a marketing consultant and MBA student at Melbourne Business School. If you wou....
OPINION
Public relations and the media have managed to maintain - not too well I might add - an uneasy alliance of sorts for decades.....
NEWS
Public relations and the media have managed to maintain - not too well I might add - an uneasy alliance of sorts for decades.....
NEWS
Teenage girl-oriented magazine, Dolly, with feature an entire issue without airbrushing any celebrities and models that appea....
OPINION
I've been blogging about online distribution channels and the reverse value chain, and how important they are as a mark....
NEWS
The organisers of the 56th Cannes Lions International Advertising Festival have announced Volkswagen as its Advertiser of the....
OPINION
getSocialAdvice (GSA) is a new collaborative effort with the aim of demystifying the social media landscape for business. Th....
