From welcoming the Royal Baby to bidding goodbye to Paul Walker, customising Bitstrips to finding Timbuktu, Google’s annual Zeitgeist has revealed what captivated Aussies in 2013. Trending Searches Paul Walker‘s sudden passing made him Australia’s ...
Google reveals 2009 zeitgeist Google has released its annual zeitgeist report of top search terms. The most popular Australian search? Facebook. People googling Google came in at sixth and competitor Yahoo came seventh. The top ...
More than 300,000 people cast their vote in Oxford English Dictionary’s Word of the Year 2022, with ‘goblin mode’ winning and ‘metaverse’ coming in second. Oxford’s Word of the Year signifies a word or expression ...
Customers expect brands to be consistently committed to diversity and inclusion, but visuals in marketing and advertising rarely represent people with a disability. Kate Rourke gives insights into how brands and businesses can authentically represent the ...
This is part one of a two-part article. Marketing and advertising activity has, on one hand, greatly contributed to economic development, generation of jobs, innovation and market efficiencies, as well as greater access to culture ...
The latest report from the IAB has shown that total online advertising growth has slowed in the first quarter of 2020 to deliver overall year-on-year growth of 3.8 percent. The Interactive Advertising Bureau (IAB) Australia ...
Here’s how ME Bank took hold of the slow TV movement to create an hour-long video of a credit card being made from scratch, by hand. In a digital world gorged with fast, ephemeral content; ...
In light of the increasing focus on CX, Tom Uhlhorn argues that marketing risks losing relevance if it fails to keep pace with advancements in human-centred design practices.
