Author: Catriona Pollard

When to offer an exclusive for the best publicity
Catriona Pollard April 17, 2012
Media interview survival tips
Catriona Pollard April 2, 2012
Online video for business – steps to creating a professional YouTube channel
Catriona Pollard February 15, 2012
Adapting your print article to suit online
Catriona Pollard December 6, 2011
Should you hire a PR agency?
Catriona Pollard November 17, 2011
Why ‘how to’ articles work
Catriona Pollard October 19, 2011
How to get the most out of a PR agency
Catriona Pollard September 21, 2011
Choosing your company’s media spokesperson
Catriona Pollard September 6, 2011
Top 5 PR mistakes
Catriona Pollard August 23, 2011