Instagram Australia and Screen Australia today announced that applications are now open for the First Nations Creator Program, which is due to run over multiple months. The initiative includes mentoring, training and content funding. The ...
Mega beauty retailer L’Oréal Australia has joined the Australian Influencer Marketing Council (AiMCO) to ensure that its influencer marketing is authentic and transparent. A recent industry crackdown has put pressure on brands and influencers to ...
Trying to find the right influencer can be time consuming but it is achievable for many businesses. Unlike some traditional advertising – which can feel like throwing a line into a vast ocean – influencer ...