The Platform of Independents – led by customer data infrastructure company Segment – has declared a new age of digital customer connection, one without CRM in the centre. In a letter published in the Wall ...
Google has announced its plan to phase out support for third-party cookies – which facilitate web tracking for advertisers – on its Chrome browser within two years. Google says an initial dialogue with the web ...
Adobe has today announced Adobe Experience Manager as a cloud service, touting a 40% increase in administrative efficiency and a 20% surge in author productivity. Adobe says the new product format brings with it ‘SaaS-like’ ...
Representatives from Australian media, creative, agency and tech will come together once again this February to battle it out for the industry’s top cricket collective. The annual event organised by UnLtd – the marketing, media ...
A new ad imploring Melburnians to donate to the Gippsland Emergency Relief Fund (GERF) features Australian actor Eric Bana, and was developed in just one weekend. It took only one phone call from TBWA’s Melbourne ...
Samsung subsidiary Neon wants to fill screens of the future with artificial people – not robots that look like people, but robots that think they are. The annual Las Vegas conference always delivers a bit ...
Tourism Australia has placed a temporary hold on its new ‘Matesong’ campaign in the UK, amid Australia’s bushfire crisis. The new ad – an extension of the ‘Philausophy’ brand platform – debuted in the UK just ...
An eye-catching Christmas tree has been erected in Sydney’s CBD, as the Australian Red Cross calls for donations to support bushfire victims. Following bushfires across Australia – which are expected to continue devastating homes over ...
Following the controversial substitution of CMO for chief growth officer in 2017, the beverage conglomerate is reinstating the position in its global leadership team. In March of 2017, Marcos de Quinto retired from his two-year ...
In its 149-page report on Australian loyalty schemes, the ACCC has provided five overarching recommendations – some regulatory and others advisory. TL;DR The ACCC is “concerned” over the state of privacy notices, with most loyalty ...
Stock photography platform Unsplash has partnered with Google, Harley-Davidson, Square and Timberland to launch its new branded offering. Unsplash has today unveiled ‘Unsplash for Brands’, a brand partnerships model designed to capitalise on the stock ...
Lush Lava, Aqua Menthe and Phantom Blye will define the colour scheme of the year to come, according to Shutterstock’s analysis of download data. Through analysing “hundreds of billions” of pixel data from images downloaded ...
Commbank, ANZ, NAB and Westpac each spent $1-10 million on Google Ads since the closure of the Australian banking industry’s largest ever government incursion, a study from SEMrush estimates. Measuring web traffic, organic search, advertising ...
