Top10 most marketable footballers in the worldPortugal's Cristiano Ronaldo is the most marketable footballer in the world, according to rankings released today by global s....BY Marketing mag 28 May 2014
Coles adds life insurance to its financial services offeringsColes has expanded its financial services offering to Australian consumers, with the launch of a new life insurance. Under....BY Marketing mag 28 May 2014
Now available on demand: The B2B Lab, May 2014Yesterday's edition of The B2B Lab is now available to view on demand. If you didn't make the live webcast, or want to re-wat....BY Marketing mag 28 May 2014
Vodafone has hidden a vault full of smartphones somewhere in AustraliaVodafone's new nationwide social campaign #TheVault is has recruited 918 people to join its 'one-of-a-kind' national social c....BY Marketing mag 27 May 2014
How much do environmental attributes influence purchasing patterns?By Jean-Francois Denault, MBA, CEO of Impacts.Ca. The increasing role of green marketing and the impor....BY Marketing mag 26 May 2014
Oakley unveils global brand push with film narrated by Kevin SpaceySports eyewear brand Oakley has released ‘A Story of Disruption', a short film ....BY Marketing mag 22 May 2014
Tencent leapfrogs Chinese state-owned firms to become most valuable Asian brandChinese company Tencent is the fastest growing brand in the world, according to the 2014 BrandZ Top 100 Most Valuable Global....BY Marketing mag 22 May 2014
Data marketing: optimise what you’re already collecting before asking for moreThis guest post is by James Forbes, head of digital and marketing at BY Marketing mag 21 May 2014