Coca-Cola showcases extra-cool coolers in ‘internet of things’ case study
Coca-Cola Amatil (CCA) has showcased its latest innovation in a case-study at Microsoft's Internet of Your Things event.
....
Authorization
Author description
This is the default dialog which is useful for displaying information. The dialog window can be moved, resized and closed with the 'x' icon.
Marketing mag
Hitting the off switch: insights from Accenture’s ‘Global Consumer Pulse’ research
David Mann, Accenture Australia's strategy ....
World Cup of brands: Nike vs Adidas
With the FIFA 2014 World Cup kicking off six weeks today, the battle of the brands is starting to take shape.
Nike and Adi....
It pays to work for Aunty – why the ABC is Victoria’s most attractive employer
National broadcaster, the Australian Broadcasting Corporation (ABC), has been voted Victoria's (and the nation's) most attra....
PayPal gets new identity
PayPal has launched a global re-brand campaign centered around the idea of 'Powering The People Economy.'
The campaign, ....
Video marketing – the battle for brevity
This guest post is by Tom Ollerton, global marketing director for We Are Social.
It's generally agreed ....
Resource: How to turn online prospects into repeat customers and loyal advocates
Sponsored post.
The ability to effectively allocate interactive ma....
Australia/NZ contingent does well at this year’s Facebook Studio Awards
The winners of the 2014 Facebook Studio Awards have been announced today, with Australian and New Zealand ad agencies taking ....