Australia, China and NZ top performing countries at APAC EffiesThe APAC Effie celebrated the winners of the 2014 Awards at its Awards Gala in Singapore last night, presenting a total of 56....BY Marketing mag 04 Apr 2014
Smartphone-outdoor hybrids are so hot right now and this Hunger Games campaign could be the hCampaigns that utilise digital OOH media and smartphones to create interactive experiences are on fire. The latest one to com....BY Marketing mag 04 Apr 2014
Winning in the age of the customer experience: the Rule of FourCEO of DDB Group Australia, Chris Brown, writes on the 'Rule of Four' - ....BY Marketing mag 04 Apr 2014
Westpac gears up for Bicentennial with $100 million scholarship programWestpac has launched a new campaign to promote The Westpac Bicentennial Foundation in the company's first step towards celebr....BY Marketing mag 04 Apr 2014
MarketingTV: DT + Red Cross + Google Glass hackathon for humanityMarketingTV reports from the DT Melbourne office during its 24-hour hackathon to develop ways to leverage wearable te....BY Marketing mag 04 Apr 2014
Heineken auctions ‘Legendary Posters’ to benefit Reporters Without BordersGlobal beer brand Heineken has partnered with over 40 'legendary' individuals from the worlds of sport, entertainment and art....BY Marketing mag 04 Apr 2014
10 things we learned this morning at China Ready, a Food For Thought event by Marketing This morning, Marketing played host to the inaugural Food For Thought breakfast, a series of intimate events on focu....BY Marketing mag 03 Apr 2014
Lego appoints new head of marketing for Aus/NZThe Lego Group has announced the appointment of current head of sales Troy Taylor (not pictured) as the new head of marketing....BY Marketing mag 03 Apr 2014