Evian sticks to dancing baby formula with new campaign
When you're onto a good thing, stick to it. That is exactly what Evian seems to be doing with their latest spot called 'baby ....
Authorization
Author description
This is the default dialog which is useful for displaying information. The dialog window can be moved, resized and closed with the 'x' icon.
Marketing mag
Polaroid partners Italian inventor to release ‘Instagram’ camera
The vision of Italian inventor Antonio De Rosa and his Socialmatic device seems to be edging closer to reality (2014 in fact)....
Jaguar takes branded content to the next level
Luxury automaker Jaguar has created a short film created by ad agency The Brooklyn Brothers in conjunction with Ridley Scott'....
Exclusive: Anthony Koutoufides talks about viral Souvlaki Hut video
A 2009 advertisement for Souvlaki Hut starring AFL and Carlton Football Club legend Anthony Koutoufides has gone vira....
Infographic of the week: Who are Australia’s social gamers?
It's Friday! So welcome to the infographic of the week. This week's gem is brought to us by Spiral Media, which conducted res....
Coca-Cola taps into the world of teens with bite-sized digital content
The latest branded content offering from content marketing superhero Coca-Cola has seen the brand launch a website with refre....
Top10 ads that make absolutely no sense
While many an advertisement can infuriate, and even stun the hippocampus, many work a treat, are cleverly executed and aesthe....
Global product placement spending grew 12% to $8.3 billion in 2012
Global product placement spending grew 12% to US$8.3 billion in 2012. The increased sophistication used to integrate brands i....