Google to slug retailers with paid Shopping listings starting next month
Retailers will soon have to pay for listings in Google Shopping results, as well as come to terms with a new algorithm, with ....
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Online and commercial broadcast news worst of distrusted media: study
Australians are more likely to distrust than trust news on websites, blogs and commercial TV and radio, and more trust banks ....
Beautiful real-life social infographic project for Turkish paint brand
In what is presumably a world first, Turkish decorative paint brand Jotun has beautifully represented the colour-selection da....
Media agency ranks swell as churn drops 11%
Media agencies are growing and retaining talent at improving rates, with staff numbers up by 13% year and year and churn down....
Reebok sponsors Spartan Race, releases obstacle race wear
Reebok has taken on global partner rights with Tough Mudder-like obstacle race series ‘Spartan Race', and will develop a ra....
Eating out and into marketers’ hands: Australians spending more out than in
The latest indicators from Roy Morgan research demonstrates that many Australians are spending more of their hard-earned inco....
‘Fame scale’ created to tap growing desire for celebrity
The lure of fame has become a lucrative marketing lever among young audiences, according to researchers who developed a scale....
Warc’s key challenges facing brands in 2013
Following on from Toolkit 2012, one of the most read pieces on Warc last year, the current edition aims to repeat its success....