Carbon tax media storm unfounded as consumer confidence rises
The introduction of the carbon tax has done little to dent consumer confidence, according to Roy Morgan Research, with consum....
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Marketing mag
Big data must-dos: retailers achieve 140% boost in cross selling
Retailers using customer data effectively are achieving cross and up sell rates over 140% higher than those that are not, acc....
CEOs find marketers untrustworthy, unimpressive and disconnected
Four in five CEOs have trust issues with their marketing team and claim to be unimpressed by their work, a study by Fournaise....
Pandora lifts its lid on music to Australians
Pandora, the US music service that previously shut down access to international users, has all of a sudden lifted the ban wit....
Facebook partners CNN to analyse election, launches ‘I’m Voting’ app
Facebook will team up with CNN to take the pulse of Americans during the 2012 election, using sentiment analysis, surveys and....
Microsoft hits back at Kogan, blacklisting the site from search results
Microsoft has hit back at Kogan over its 'Internet Explorer 7 tax' stunt of last month, according to the outspoken boss of th....
Adidas gives away shirt off Murray’s back in grab for Twitter followers
Adidas in the UK ran a competition overnight for the shirt off British Wimbledon finalist Andy Murray's back in a grab for Tw....
The ‘Officegram’: Tribal DDB houses website entirely on Instagram
Tribal DDB Israel has taken the ‘look how clever we are, we've created a minimalist website for free' approach by creating ....
