Operators lost $13.9b to social messaging in 2011The SMS star is dying according to a report from technology research firm Ovum, which estimates operators lost billions in re....BY Marketing mag 22 Feb 2012
Sacked creatives hit back with GrabSomeGoodby.comWhat do you do if you're a creative who just lost your job? Start a Tumblr blog to get a new one of course! This is exactl....BY Marketing mag 22 Feb 2012
Woolworths most valuable retail brand in Asia PacificWoolworths has topped a list of most valuable retail brands in Asia Pacific released by Interbrand yesterday, while competito....BY Marketing mag 22 Feb 2012
Facebook performance report names snackfood pages as most liked but not most engagedFindings from the ‘Australian Facebook Performance Report', released by social me....BY Marketing mag 21 Feb 2012
Foster’s coins ‘Australian for chic’ tagline in the UKTo build on the brand's 'posh' qualities, Heineken has invested AU$11.1 million in an ad campaign for its Foster's Gold premi....BY Marketing mag 21 Feb 2012
Twitter offers $100 free advertising to promote new ad solutionTwitter is gearing up for a major ad expansion by opening the testing phase of its self-service ad platform to small and medi....BY Marketing mag 21 Feb 2012
Groupon launches VIP program to improve retentionIn a bid to improve customer retention, and get a greater hold on serial cheapskates, group buying giant Groupon is testing a....BY Marketing mag 21 Feb 2012