Career profile: Stephen Attenborough, commercial director, Virgin Galactic
Stephen Attenborough sweeps into the room with a flourish you'd swear involved a cape. A big, warm English accent, bare-tooth....
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Marketing mag
Kotex soaks up attention from Pinterest gift-giving campaign
We've been watching new social network Pinter....
Blogging for the pharmaceutical sector
Client: Huthwaite Asia Pacific
Background
Huthwaite Asia Pacific's business is sales ....
Brand and image now business’ top concern
Brand management has entered the territory of risk management with companies in Australia and New Zealand nominating challeng....
Audit Bureau: New paid masthead sales metric to include digital editions
The Audit Bureau of Circulations (ABC) introduced a new reporting standard on Friday which will see digital editions of newsp....
Two mobile payment solutions launch in a week – PayPal Here and Sniip
Hot on the heels of last week's launch of credit card reading payments app ‘PayPal Here' is the second mobile payments app ....
Explosive growth expected for global ad market, driven by social
'Explosive growth' in social media and online video is predicted with ZenithOptimedia revising its December forecast upwards....
Community building projects help build beer brand values
Campaign: Tooheys New Crew
Client: Lion
Agency: Momentum Worldwide
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