Sales go begging as sales forces fail to convert
A new report on marketing performance has found that results across most communication channels, barring online and mobile, i....
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Marketing mag
Fun, games and togetherness coming in 2012
Gamification, virtual togetherness and real-time online decision making have been named as the digital trends to watch in 2....
State of Digital Marketing report reveals marketers’ wish lists for 2012
With Christmas just around the corner, Marketing can reveal what's on the marketer's wish list for 2012. Preliminary....
Debate: Crowdsourcing design
Do the cost-efficiencies of crowdsourcing design outweigh the
Gaming apps dominate iTunes in 2011, mobile branding opportunities grow
Planking and the census the viral hits of Facebook in 2011
The social barometer that is Facebook has released its mo....
AANA releases Christmas wish list
The Australian Association of National Advertisers (AANA) has released its second annual Christmas wish list, describing the ....
Music idols donate pre-owned items for Vinnies campaign
Pre-loved paraphernalia from local and international music artists such as Moby and Gotye have turned up in St Vincent de Pau....