Life after brand management: Elizabeth Ball
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Marketing mag
Myspace mashes up Facebook
Myspace's newest mantra is if you can't beat ‘em, mash up with them.
The new Myspace has now gone fully li....
Vanuatu tourism campaign puts people first
Most Australians have some concept of Vanuatu as a nation. We know it's an island, up around Fiji or thereabouts, has trop....
New study says the clicks are in rich media
A new report by MediaMind Technologies claims that rich media ads receive Click-Through Rates (CTR) three times higher tha....
Recap: ninemsn Digital Marketing Summit Pt. 2
After lunch, Kerri-Anne Kennerly shuffled out for some slightly light entertainment, a game show format called ‘The Digi....
Recap: ninemsn Digital Marketing Summit Pt. 1
Ninemsn's ‘Fast Forward 5 Digital Marketing Summit was a flashy affair at Sydney's Luna Park yesterday. The bright, bold....
Facebook’s Titanic shift for marketers
I'm going to assume every marketer has given some thought to how they can use Facebook. With close to 10million Australian....
Facebook Titan: ‘email, but not as you know it’
Last week, Marketingmagazine.com.au reported Facebook's announcement of its new ‘Deals' offering, a move that clearly we....