Yahoo Mobile ad offering expanded
Yahoo is moving into contextual-based advertising across its mobile homepage for the first time, as it launches Ya....
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Marketing mag
Pigeon technology to directly target consumers
UK agency Creative Orchestra have found a novel way to incorporate London's surplus pigeon population with technol....
Niche Media celebrate 20 years
Niche Media, the Melbourne-based publishing and events company, proudly celebrated 20 years in the industry last w....
Go in-store for greater shopper impact, says study
In-store marketing is more influential than television advertising when it comes to grocery purchase decisions, ac....
The future of online publishing with Kym Niblock, MD, BBC.com
Marketingmag.com.au chats to Kym Niblock, managing director, BBC.c....
Aussie papers outperform overseas efforts
New revenue figures show that Australia has been outperforming the UK and US in newspaper advertising revenue.
Australia – land of the blogging voyeurs
Let's face it, we all love to watch. But when it comes to joining in, are we willing to take the leap?
I am, of c....
Reckitt Benckiser pump TV spend into online video
Global cleaning, health and personal care brand, Reckitt Benckiser, will cap off its fifth straight year of organi....
