Interview with Google’s head of marketing innovation APAC
If you asked most people to name an innovative company, Google will be likely to come up early in the conversation. It’s no....
BY Samuel Tait
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Samuel Tait
Samuel Tait is a digital marketing and transformation specialist who has consulted with clients across a diverse range of industries to drive growth through a fusion of consumer psychology, data, and technology. He is managing partner, business innovation at innovation consultancy I/O.
How George Weston Foods is driving growth in its entire category
Kerry Sephton, group innovation manager for George Weston Foods, gives Samuel Tait an insight into how innovation wor....
BY Samuel Tait
Innovation drives growth in the bakery category for George Weston Foods
George Weston Foods is using innovation as a lever to drive growth in the bakery category – a category that faces significa....
BY Samuel Tait
The innovation mindset with Arno Lenior, former innovation leader at Lion Nathan
As the former leader of group innovation at Lion Nathan, Arno Lenior is full of insights about how to go about bringing in....
BY Samuel Tait
Innovation at Samsung, Lion Nathan and Apple: Arno Lenior interview
Arno Lenior is one of Australia’s leading marketers having most recently overseen unprecedented growth for Samsung as CM....
BY Samuel Tait
The doctors disrupting the hearing aid industry: operations of innovation
Award-winning businesswoman, audiologist and academic Dr Elaine Saunders is disrupting the hearing aid industry as founder an....
BY Samuel Tait
Insights on innovation from industry disruptor Dr Elaine Saunders
Doctor Elaine Saunders is an award-winning business woman, audiologist and academic with accolades including being awarded As....
BY Samuel Tait
Operations of innovation with Melanie Perkins, Canva founder and CEO – part two
This is part two of Samuel Tait’s interview with Melanie Perkins, founder and CEO of Canva.
BY Samuel Tait