Turn data into your business advantage.
Be inspired by global best-practice, learn from leading edge data practitioners and take away pragmatic steps you can action immediately to drive revenue and create greater efficiencies.
* 2-hour intensive daily sessions
* Live online for 4 days in August
* Leading global and local data experts
* Industry-leading data conference now in its 16th year
The workshop will explore the high-level principles of correct social media marketing formula for a successful return on investment and what works, as well as what doesn’t in today’s ever-changing social media landscape.
This workshop is a 4-hour insight into the key principles of what creates a return on investment from a social media marketing campaign. Exploring principals in conversion, engagement, brand building and database acquisition as well as cultivation techniques, this workshop will be the ace up the sleeve of any seasoned marketer or newly interested social media marketer looking to create an edge in today’s competitive communication market.
Social media campaigns have evolved: digital marketers today no longer see social media platforms as purely for awareness or engagement. The rich data provided by Facebook, Instagram, LinkedIn and Twitter make these powerful channels for targeted, data-driven campaigns, for both B2C and B2B marketing.