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Webinar

Event category:
Event date: 17/11/2020
Event enddate: 18/11/2020
Event Description:

contentgroup presents GovComms Festival, the world’s first global event dedicated to the future of government communications.

This year’s festival is part of the Organisation for Economic Co-operation and Development’s (OECD) Government After Shock global dialogue. The GovComms Festival is a unique opportunity for governments, public sector organisations and brands to discuss the future of direct-to-citizen communications.

The GovComms Festival will explore how governments around the world are using direct-to-citizen communications to handle this year’s unprecedented social and economic disruptions. What is working? What is not? What could we be doing better?

Technology and the COVID-19 crisis have changed the way the world communicates. Now is the time to come together to share the lessons we have all learnt from a year that has tested and challenged governments around the world.

Our discussion will be guided by three key questions:

How is the government communications landscape changing?
Which communications methods and processes are we leaving behind?
What should government communicators be doing differently from now on?
The GovComms Festival is a one-stop shop for understanding the past, present and future of government communications and digital marketing. Bringing together public and private sector professionals from around the world, you will hear about best practice and industry strategies that are paving the way in government communications.

The Festival will take place on Tuesday, 17 November, 2020.

Event category:
Event date: 03/12/2020
Event enddate: 03/12/2020
Event Description:

Advertising Week Briefings: 5 Things, are monthly sessions where experts in different categories and verticals respond to five questions about their industry.

In partnership with Advertising Week APAC, and Pause Festival, this month we will be diving into the fascinating and challenging world of Sports Marketing and explore the detrimental impact of COVID-19.

Advertising Week Briefings 5 Things is presented by Lucio Ribeiro, marketing consultant and RMIT and Deakin Lecturer of Market Insights, Digital Marketing and A.I.

Packed with category insights and educative content, these sessions are ideal for:

– Future leaders looking to understand category dynamics
– Brand managers
– Technology professionals
– Marketers and agencies

Come along for an evening full of exclusive and remarkable opportunities to learn.

Event category:
Event date: 04/02/2021
Event enddate: 04/02/2021
Event Description:

To kick off the IAB webinar series for 2021 we take a look at the economic outlook for 2021 and implications for the advertising and media market.

This session will provide market analysis and industry insights on consumer behaviour, ad investment as well as review the factors that will impact the speed and strength of economic recovery.

Speakers:

Gai Le Roy, CEO IAB Australia

Daniel Knapp, Chief Economist, IAB Europe

Charlie Nelson, Director, foreseechange

Genevieve Reynolds, CMO Advisory, PwC Australia

Event category:
Event date: 10/02/2021
Event enddate: 18/02/2021
Event Description:

The One Centre is returning with an all-new ONEtalks series from 10 – 18 February 2021.

From Tesla’s rise as the world’s most valuable car maker to Afterpay’s staggering growth during COVID, the series will explore how game-changing brands are achieving purpose with stunning commercial success in the new ‘Profit with Purpose’ era. Discover how virtual meetings disruptor Spatial, reforester Airseed and AI friend bot Replika are shaking up existing sectors with innovative products that solve real human problems, while opening up massive market opportunities.

ONEtalks is The One Centre’s quarterly brand innovation talks series about the brands disrupting the world, presented by CEO and Founder John Ford.

Choose between one of the following time slots:
Live Evening Show at The One Centre, Sydney: Wednesday 10th Feb, 6:00pm – 7:30pm
Live Lunch Show at The One Centre, Sydney: Thursday 11th Feb, 12:30pm – 1:45pm
Zoom Breakfast Show: Friday 12th Feb, 8:00am – 9:00am
Zoom Lunch Show: Thursday 18th Feb, 12:30pm – 1:30pm
Video Show Premiere: Thursday 11th Feb, 8:00pm – 9:00pm

Event category:
Event date: 09/03/2021
Event Description:

Want to write impactful email marketing copy that utilises your unique voice? On Tuesday 9th March, Zoho is hosting a free, educational webinar on writing effective copy for your email marketing campaigns. Learn how to establish your brand’s voice, hone in on your campaign goals, and get some email marketing campaign ideas.

This webinar will kick off our three week series on email marketing basics. Check out our other postings for additional sessions.

If you have any questions, please feel free to email us at anz-learn@zohocorp.com

Event category:
Event date: 16/03/2021
Event Description:

On Tuesday 16th March, Zoho is hosting a free, educational webinar on building and maintaining your email marketing lists. Learn how to build, segment, and nurture your email lists in order to improve engagement and retain quality campaign subscribers. In this webinar you will also gain a better understanding of GDPR, avoiding spam filters, and the importance of keeping your lists clean.

This webinar is part of our Email Marketing Basics series. If you have any questions or if you’re interested in our other sessions, please reach out to us at anz-learn@zohocorp.com

Event category:
Event date: 23/03/2021
Event Description:

On Tuesday 23rd March, Zoho is hosting a free, educational webinar on automating and monitoring your email marketing campaigns. Learn how to create automated email marketing campaigns to streamline your customer acquisition process. You’ll also learn about managing your sender reputation score, and how to use key email marketing metrics to assess the effectiveness of your campaigns.

This webinar is part of our Email Marketing Basics series. If you have any questions or if you’re interested in our other sessions, please reach out to us at anz-learn@zohocorp.com

Event category:
Event date: 25/03/2021
Event enddate: 25/03/2021
Event Description:

Returning for its second instalment, the Verizon Media Academy Masterclasses provides the next generation of industry leaders with new opportunities to build their personal brand, accelerate their careers and build their personal resilience and adaptability.

First up…World-class Brand Innovator & Founder/CEO of Make Love Not Porn, Cindy Gallop.

Out of adversity comes opportunity – and the perfect time to reinvent our industry for the better. For the last decade Cindy Gallop has been at the forefront of creating this change – a provocateur who is not afraid to call out the bullshit and spin which stands in the way of real change. Join the tech entrepreneur who is one of Business Insider’s Top 15 Most Important Marketing Strategy Thinkers today, as she delivers an inspiring, thought-provoking and above all actionable masterclass to help you challenge what has gone before, rethink and redesign how we operate, and forge a new path for the advertising industry that embraces lessons learned from the past.

You’ll learn how to: re-engineer your working processes to integrate equality, diversity and inclusion; challenge the status quo; discover ways to make a real difference in your day-to-day in this unmissable masterclass.

Tune in to find out.

Event category:
Event date: 15/04/2021
Event enddate: 15/04/2021
Event Description:

Have you felt that creeping doubt in your abilities at work?

It could be holding you back from becoming your most authentic self. In this masterclass Executive Coach Claire Salvetti will help you master imposter syndrome to make it work in your favour, and become the leader you didn’t know you could be.

Salvetti, who has spent over two decades firstly being a leader and now coaching execs in the media and marketing industry globally, will share tips to help you identify your values, make better decisions and ultimately realise your full potential.

Tune in to find out.

Event category:
Event date: 29/04/2021
Event Description:

Vision, objectives and measures aren’t merely just business terms, they’re for managing successful careers too.

Set yourself up for success in this masterclass with Chief Business Officer at Verizon Media Iván Markman. Sitting at the helm of a global tech business, Markman knows a thing or two about building meaningful work and taking calculated risks.

Whether you’re in the startup stage of your career or already scaling up, gain valuable insights from this global leader on how to create a personal scorecard, assess career risks/opportunities and even network like a DJ in Ibiza!

Tune in to find out.