IAB Australia – Media and commerce behaviour trends – looking at temporary versus permanent
This IAB webinar will highlight some of the recent changes in behaviour in media consumption and beyond and will help identify what habits might stick. Presenters will give marketers guidance on preparing for the recovery.
Speakers:
– Gai Le Roy, CEO of IAB Australia
– David Kennedy, head of research, Venture Insights
– Kathy Benson – Chief Client Officer, IPSOS
– Helen Black- Head of Connections Planning – Facebook
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