Entrepreneurial brand managers
The number of marketers who move on from brand management roles to embark on their own business ventures is rather substantial. Below are six individuals who’ve started their own business and credit much of their success to marketing skills gained over the years. Liz Foster sat down with each of them to discuss how they made the big move.
Louise Schultze, CEO of iBidAM.com
Jenny Celebrin, co-owner of Youngiz
Lizzie Staines, part owner and marketing director of www.munchmonitor.com
Martin Buggy, director of Karmer
Chris Dale, managing director at MarketingHQ, Sydney
Justine Waddington, business owner of A Rendezvous for Singles.