Marketingmag.com.au has teamed up with the guys at Love Digital to bring you this weekly podcast on all things digital.

In this weeks show:

  • News in 90: A round-up of a couple of recent digital stories with Gary Jaffer
  • Interview: we talk to Jenny Williams, Idea Garden: why have some marketers been slow on the uptake of digital?
  • Simon Says: Three top digital tips about optimising your paid search from Simon Small, FNUKY
  • Top & Flop: Gary Jaffer, OMD looks at two recent examples of advertising and marketing, one that worked and one that didnt

What do you think?

  • What is happening about digital radio in Australia? Have they missed the boat?
  • What other advice do you have for optimising your paid search?