Brand Management shares
Vice is calling on advertisers to re-evaluate brand safety keyword blacklists, saying they discriminate against content surrounding race, religion, gender...
BY Josh Loh
Marcomms shares
NSW Rural Fire Service has taken a solemn stance on fire protection plans for its campaign in the lead-up to this year’s bushfire season. The ‘How Fireproof...
BY Josh Loh
Marcomms shares
Alcohol producers in Australia and New Zealand will soon be legally obliged to include a pregnancy warnings on every bottle. After a seven year lobbying...
BY Josh Loh
Marcomms shares
Marketing is pleased to announce the release of The Dream Issue, our October/November 2018 print edition. It is reaching subscribers around the country and...
BY Marketing
Understanding People & Consumption shares
In the lead up to Christmas, retailers are preparing their ecommerce presence to match demand, however shoppers may require more convincing. According to a...
BY Josh Loh
Data & Technology shares
A new digital OOH player has entered the market, allowing brands to advertise on bathroom mirrors. Are shopping centre bathroom mirrors set to become the...
BY Josh Loh
Data & Technology shares
A VR experience created by a group of Melbourne mums for Transport for Victoria has been named a finalist at the 2018 VR awards. Up against the likes of...
BY Josh Loh
Careers & Education shares
The winners of the 2018 AMI Awards were announced at a gala in Sydney on Wednesday night. More than 200 organisations from around the nation entered the...
BY Ben Ice
Marcomms shares
Square is bringing physical and digital gift card capabilities to businesses of all sizes with its latest offering, just in time for the holiday season....
BY Josh Loh
Data & Technology shares
Facebook has launched Portal and Portal+, two new video communication devices for the home, but early social media response appears negative. “When...
BY Ben Ice
Data & Technology shares
Google is shutting down Google+ for consumers after a Wall Street Journal report revealed it covered up a data leak affecting 500,000 user accounts. In...
BY Ben Ice
Marcomms shares
Prime Minister Scott Morrison has endorsed NSW Premier Gladys Berejiklian’s decision to allow advertising for The Everest horse race on the Sydney...
BY Josh Loh
Marcomms shares
Uber Eats has released a new round of its ‘Tonight I’ll be eating’ brand campaign with Australian stars Rebel Wilson, Ruby Rose, Lee Lin Chin and Ray...
BY Josh Loh
Marcomms shares
Twitter has announced that its In-Stream Video Ads, previously limited to publishers’ base markets, will now be offered for global audiences....
BY Josh Loh
Data & Technology shares
RMIT and creative agency Naked have crafted a new font specifically designed to increase memory retention. ‘Sans Forgetica’ is a font crafted by researchers...
BY Josh Loh
Data & Technology shares
YouTube has announced new ad formats, allowing users to complete purchases through ads without leaving the platform. This week YouTube announced...
BY Josh Loh
Brand Management shares
Forrester has identified four key areas where firms in Australia and New Zealand are struggling in ‘customer obsession’. Forrester’s new ‘Customer Obsession...
BY Josh Loh
Marcomms shares
Facebook could potentially face a US$1.63 (AU$2.25) billion fine from the EU watchdog following a hack affecting almost 50 million users. Last week Facebook...
BY Josh Loh
Marketingmag shares
Marketing is pleased to announce the release of The Audio and Voice Brief, our latest special issue. It is reaching subscribers around the country and...
BY Marketing
Data & Technology shares
Shazam will soon become ad-free following Apple’s finalised acquisition of the music identification app. Apple has cleared the final hurdles for its Shazam...
BY Josh Loh
