ACP circulation figures as of March 2008 also up
ACP has seen audited growth across many of its publications, especially in the Womens Lifestyle weekly and Mens & Specialist weekly. OK! magazine recorded a significant circulation increase of 13.4 percent yoy, with an additional 16,768 copies sold over the past year.
To download a pdf copy of the most recent circulation figures for ACP titles as of March 2008, please click here.
Scott Lorson, CEO, ACP Magazines, said: ACP Magazines continues to invest in the weekly market and we are encouraged by period-on-period sales increases for many of our titles. We also look forward to the inception of Grazia, which in other markets has both carved out its own territory and contributed to overall category growth for weekly magazines.
Pat Ingram, group publisher, Women’s Lifestyle, ACP Magazines, said:
The current period-on-period trend is a good one; we are pleased to have all of our weekly women’s titles showing improvement in audited growth in 2008.
In the last audit, Woman’s Day grew market share against its major competitor (New Idea); Take 5 gained sales against That’s Life!; NW outperformed Who by almost 30,000 copies every week and Famous by over 100,000 copies every week, while OK! continued its remarkable rise as Australias fastest growing weekly magazine, added Ingram.
Phil Scott, group publisher, Mens & Specialist, ACP Magazines, said:
“Zoo Weekly enjoyed an outstanding 8.5 percent sales increase (120,000) to continue its reign as Australias biggest selling-mens magazine.Our mens portfolio will continue to evolve and we are very confident in its direction.