Infographic: The psychology of sharing

Internet users can all be characterised as one of six particular types of ‘sharers’, according to analytics company StatPro.

The six types of sharers all have their own characteristics and, along with the growth of social media, are shaping our online activity, ranging from personal to business use to professional development and personal branding.

StatPro has created this infographic that presents the six types of sharers and analyses their motivations.

 

statpro psychology social network business sharing infographic