World gets jealous about Krispy Kreme Australia’s Simpsons D’ohnut

Taking inspiration from Homer Simpson’s favourite snack, Krispy Kreme Australia launched The Simpsons inspired doughnut, and the rest of the world is feeling left out.

The D’ohnuts are trending on social, with many people around the world expressing sadness that they are unable to get their hands on the limited edition product.



“Taking inspiration from Homer Simpson’s favourite snack of all time is our newest creation – The Simpsons D’ohnut,” says the Krispy Kreme website.

“It’s everything that the iconic doughnut is. Only, it’s real and oh so delicious!”

The doughnuts are available in Krispy Kreme and 7-Eleven stores in Victoria, New South Wales, Queensland and Western Australia until 30 April, and online to order until 27 April.

It’s not the first time pink doughnuts have appeared. To promote The Simpsons Movie in 2007, various US 7-Eleven locations transformed into real-world Kwik-E-Marts. As part of that promotion, other Simpsons favourites like Buzz Cola, KrustyO’s cereal and Squishees appeared in-store.


Feature image credit: Krispy Kreme website.

Ben Ice
BY Ben Ice ON 4 April 2018
Ben Ice was MarketingMag editor from August 2017 - February 2020