Optus announces Socceroos partnership
Optus has announced a strategic partnership with Socceroos’ captain Lucas Neill and midfielder Tim Cahill.
Explaining the collaboration Paul O’Sullivan, Optus CEO, said communication was key to both winning a match and to Optus’ business. O’Sullivan continued, saying Optus offers Lucas and Tim opportunities to grow the game within Australia by reaching more fans and encouraging participation.
Optus is the official telecommunications partner to the Football Federation Australia.
“As Captain of the Qantas Socceroos, communication is essential in every part of our game. I am excited to be part of the Optus team as a football ambassador and support the work they are doing for football at an elite and community level in the cities as well as regional Australia,” explained Socceroos’ captain, Neill.
The move comes after the Australian team qualified for the 2010 World Cup, coming first in the Asia Pacific division.
“Football really is a great game. It has taught me that there are no barriers you can always work to find a solution. I’m proud to be working with Optus who are doing great things for football in Australia. With its support, we can continue to encourage greater participation and the potential for football to be the sport of first choice for players and fans,” said Cahill.