Brand Management shares
Amazon has launched its subscription delivery service in Australia, Amazon Prime, at half the price paid in the US. Amazon is edging ever closer to Jeff...
BY Josh Loh
Marcomms shares
The Liberal Party of Australia has unleashed its series of ads attacking Bill Shorten on taxes, retirement and borders. This week, the Liberal Party of...
BY Josh Loh
Data & Technology shares
The sixth annual ‘For Love or Money’ study revealed that Millennial consumers are more interested in cryptocurrency than loyalty points. Commissioned by The...
BY Josh Loh
Brand Management shares
What are the two things occupying your hands while watching the World Cup? Put away your phone because this beer has the latest World Cup tweets printed on...
BY Josh Loh
Marcomms shares
Chinese rideshare giant Didi is beginning its western expansion, starting with Melbourne. Uber Australia will be dreading 25 June, as Chinese ridesharing...
BY Josh Loh
Marcomms shares
SPC has revamped its iconic jingle from 1981 to support its new master brand campaign. Remember this? The Studio, Southern Cross Austereo’s (SCA)...
BY Josh Loh
Marcomms shares
What has this space design agency been focusing on for the past three years? Finding life on Mars? Interplanetary communication? Nope. Space champagne....
BY Josh Loh
Marcomms shares
Out with the new and in with the old – Uniqlo may be set to fill its superstar slot with Roger Federer after parting with Novak Djokovic last year. Former...
BY Josh Loh
Understanding People & Consumption shares
A new survey by Inmoment found that 75% of Australians say they find most forms of online personalisation creepy, but only half care enough to do something...
BY Josh Loh
Understanding People & Consumption shares
According to a survey by Salmat, 20% of Australians are taking advantage of EOFY sales this year and 9% starting planning their purchases month ago....
BY Josh Loh
Brand Management shares
Russia’s 2018 World cup will deliver a global increase of US$2.4 billion in global ad spend, including an $8 million increase to the Australian ad market....
BY Josh Loh
shares
Marketing is pleased to announce the release of The Trust Issue, our June/July 2018 print edition. It is reaching subscribers around the country and is...
BY Marketing
Marcomms shares
Coca-cola has launched its global campaign in the lead up to 2018’s Russia World Cup with three TVCs with Buenos Aires agency Mercado McCann – one featuring...
BY Josh Loh
Brand Management shares
Senior marketers are getting more optimistic, ad spend is shifting to video and only 10% plan to market with Snapchat in 2018. In its tenth annual...
BY Josh Loh
Marcomms shares
Qantas and Air New Zealand have agreed to a codeshare deal commencing in October 2018, sharing 115 domestic routes in Australia and New Zealand. Following...
BY Josh Loh
Marcomms shares
Imagine if Amazon shipped dinosaurs to your doorstep. Last week it did – sort of. An enormous pet crate was spotted driving around the streets of Los...
BY Josh Loh
Marcomms shares
Sex paraphernalia brand Skyn has taken on a new brand platform and mission to ‘Save Intimacy’ with a bleak TVC predicting a sexless dystopian future. Skyn...
BY Josh Loh
Marcomms shares
Facebook has partnered with music companies around the world to give users access to include and sing along to copyrighted music in their posts. In a...
BY Josh Loh
Data & Technology shares
Apple’s annual developers conference brought myriad updates to several of its platforms, including photos from space, embedding AR and new Siri...
BY Josh Loh
Data & Technology shares
Soundcloud has announced its global partnership with programmatic advertising company Appnexus to offer its full audio and visual inventory for ad purchase....
BY Josh Loh
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