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Bluechip: Marketer Profile Collection, vol 1



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Product Description

They’ve reached the top, as high as a marketer can go before switching functions or running the whole business (and some of them even have). Find out how these pre-eminent figures in Australian marketing got there in their own words.

Features interviews with:

  • Sandra de Castro, NAB,
  • David Scribner, Virgin Mobile,
  • David Ginnane, Tabcorp,
  • Lisa Harrison, Suncorp, and
  • Inese Kingsmill, Telstra.