How affiliate marketing can help advertisers get clear on their campaign goals
Working with influencers to promote your brand should be a simple proposition: influencers are keen to promote great produ....
Authorization
tag
This is the default dialog which is useful for displaying information. The dialog window can be moved, resized and closed with the 'x' icon.
opinion
Three things that will shape digital marketing in 2022
2022 will be a critical year for marketers. Digital and eCommerce are accelerating, and Google’s 2023 plan to end s....
Video (content) killed the radio star and it’s not going anywhere in 2022: Here’s why
Over the past few years, video has become the breakout star of the marketing world. Buoyed by the growth of short-form vid....
Want to start 2022 with a new job (or relationship)? Stand out
There is no two ways about it – we are all pitching, promoting and selling in some way shape or form. For marketing folk....
Five things that will shape social media in 2022
For the past seven years, Marketing Magazine has been giving me the opportunity to predict what the future of social holds....
Data privacy – the dos and don’ts of collecting customer data
For brands, data is everything. Those key insights into core consumers – how & when they shop, their key interests, ....
Top skills that marketers will need in 2022
Over the last 12 months, senior marketing leaders and their teams have faced many new challenges. Amid budget constra....
From collecting cookies to collecting identification: Rethinking data in 2022
With the cookipocalypse looming, the shift in demand for zero and first party data is expected to continue in the coming y....
