Harvey Norman to go the way of the dinosaur?
Recently, I read an
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2011: Web Strategy Predictions for the Year Ahead
Its time to look ahead and (attempt to) predict some important aspects of web strategy for the year to come. Is all the fu....
It’s never too late to prepare for the silly season
For most people, this time of year is all about festive decorations, family get-togethers and frantic last minute shopping....
The Marketer’s Ultimate Xmas Reading List
If you are a marketer or PR person or senior executive with power over how your brand is seen in the marketplace, then you....
What’s loyalty got to do with it?
Disloyalty: are you game to encourage it?
I read recently of a unique marketing approach by Gwilym Davies, who is ....
You’ve got them to your website, now what?
Strategically implemented search engine optimisation (SEO) and search engine marketing (SEM) are a vital part of any digit....
Social media – How do I do it?
Recently I was invited to speak at two different conferences about social media in a corporate workplace.
At bot....
Football: It’s a sentimental word
Liverpudlians are often said to be an overly-sentimental lot, and no more so than when it comes to football. If you want t....