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opinion
Im not anti-social, but…
I derive a certain sense of amusement from seeing the social media space abuzz with marketing people talking about the buz....
Why you need a strategy this Christmas
The 2009 Christmas holiday season is likely to be one of the most challenging shopping seasons online retailers have ever ....
Sharing the knowledge: How NGOs can benefit from online consumer awareness
Processed work practices and marketing models have long been the domain of marketers and, as a result of digital technolog....
Using social media rules to improve offline PR
Here's a thought: You actually don't have to be ‘doing' social media to benefit from social media and everything it stan....
The great search for the credit-worthy consumer
Google's financial services team has joined with Compete.com to help advertisers identify ‘credit-worthy consumers' onli....
The Great Depression, The Great Gatsby and The Green Light
The Great Depression caused rather a lot of problems. In America millions of unemployed labourers were impoverished. Farmers ....
Sitting back and watching the cash roll in
Catchy blog title isn't it? And no, I didn't write it just to get your attention. It's absolutely true and relates specifi....
