Sex sells but where to draw the line?
There is no doubt that sex sells. If you don't believe it, look at the circulation and website visitor numbers for Pla....
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opinion
Shock, horror! Public relations is… anti-spin!
It's such a powerful phrase I'll write it again!
“Public relations is anti-spin.”
Marketers who dont understand online distribution can give up on viral success
Marketingmag.com.au welcomes
Amazonfail and negative online sentiment
There seems to be a quite a bit of anger online regarding the glitch, hack or censorship that has happened to adult classe....
A glimpse into the future at SXSW and Web 2.0
It is widely accepted that Australia is up to three years behind the US in our adoption of new media technology and social....
In defence of the marketing budget
If you're on this site and reading this blog, I can say with a reasonable degree of confidence that you fall into one of t....
How viral marketing could work for you
The importance of video to any successful online campaign continues to grow but still a number of campaigns are still not bei....
Why do we need Social Media Club?
Warning: The tone of this post has a healthy degree of cynicism and sarcastic undertones. As a result of tone and cont....
