Author: Peter Roper

On serve with Coopers at the Australian Open
Peter Roper November 9, 2017
HuffPost rebrand reflects its ‘plain-speaking empathy, urgency and outrage’
Peter Roper April 26, 2017
Emotional intelligence: why it matters and how to nurture it in employees
Peter Roper April 17, 2017
Australians cautious on artificial intelligence but open to its benefits
Peter Roper April 5, 2017
Marketing, analytics and advertising come together in new Adobe Experience Cloud
Peter Roper March 22, 2017
Common data language and AI go hand-in-hand in enhancements to Adobe’s cloud platform
Peter Roper March 21, 2017
How One Championship became the first truly pan-Asian sports media property
Peter Roper March 9, 2017
Feature: how Vinomofo got its mojo
Peter Roper March 7, 2017
Xero on hunt for new CMO as Andy Lark exits amid global restructure
Peter Roper October 31, 2016
Luke Mangan’s recipe for creating a brand from organic ingredients
Peter Roper October 28, 2016
How Cure Brain Cancer Foundation became the 25th most innovative organisation in Australia
Peter Roper October 26, 2016
How The Met united its brand identity and broadened its appeal
Peter Roper October 21, 2016
News Corp launches ecommerce play with ‘biggest’ one-day-only online shopping event
Peter Roper October 19, 2016
Mental health and storytelling, professional and personal, with Nick Bowditch
Peter Roper October 14, 2016