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54% of Australian taxi market now using ridesharing services
January 1, 1970
54% of Australians that use taxi services now use Uber and ridesharing services. The latest Nielsen Australia ‘Consumer and Media View’ survey reveals that of the 3.8 million Australians that use taxi services, 54% now ...
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How do we teach next-gen marketers when we can’t define next-gen marketing?
January 1, 1970
Fundamentals of pricing, distribution, development and advertising will never become obsolete, writes Rob Morrison. First, a little apology. The catalyst for this story may seem a little self-indulgent but stick with me, there’s a strong ...
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Where’s your customer data right now?
January 1, 1970
Working out the customer data you have and where it’s stored is going to save you time and money and improve your marketing efforts, says Richard Taylor. When it comes to data, every marketer’s dream ...
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