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Tag: data

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Featured, Technology & Data
The consumer imperative for brands: Meeting the needs of the nation to drive growth
  • Marketing Mag
  • access_timeDecember 4, 2024
  • remove_red_eye28754 Views
first-party data taguchi dashboard
Featured, Technology & Data
Why first-party data should be marketers’ main focus
Marketing Mag August 6, 2024

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Featured, News
Australia is the 9th most data breached country of 2022
Benay Ozdemir January 27, 2023

In 2022, Australians experienced harsh data breaches by major companies like Medibank and Optus.  “Every second of 2022, 10 internet users have lost their data ” says lead researcher at Surfshark, Agneska Sablovskaja. Research by ...

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Featured, News, Technology & Data
The most impactful ads – through science
Benay Ozdemir December 16, 2022

Neuro-Insight has announced the top 10 most effective creative ads in 2022 ranked by neuroscience.  To provide the market an unbiased lens of the most impactful campaigns of the year, the neuroanalytics team of analysts ...

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Featured, News
Has Medibank performed better than Optus with communications amid cyber attack saga
Benay Ozdemir October 28, 2022

The last few weeks have been shocking for Australians who have had their data breached. Medibank has revealed that 3.9 million customers have had their data exposed to a hacker. In a statement released by ...

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