‘Oddly satisfying’: ME joins slow TV movement with long-form ad
Ever wondered how credit cards are manufactured? A new video ad for ME gives them the slow TV hand-crafted treatment.....
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The lowdown: business leaders discuss marketing plans for 2019
Adform's Sukesh Singh, TVSquared's Praful Desai, FreeWheel's Arjun Arora and Tealium's Adam Corey give their thoughts....
Is better customer support coming at the expense of your customer experience?
Are we finally approaching an era free from call centres? Is that even what we should be aiming for? According to St....
The Goldilocks conundrum: why mid-sized agencies are just right
Though the ubiquitous reach and seemingly boundless resources of a large multinational agency may be alluring, Barba....
Marketing Mag’s year in review: top 10 thought leadership articles of 2018
From a macro look at the abstraction of consumerism to the nitty gritty of writing copy – this year Marketing
Marketing Mag’s year in review: the top 10 data and technology stories of 2018
Voice, GDPR, ecommerce, VR and AR – only a few of 2018’s myriad technology developments. Here are five key highlights ....
Marketing Mag’s year in review: the top 10 interviews of 2018
Marketing spoke to some big names this year, taking a deep dive into social purpose, new world business and ....
Marketing Mag’s year in review: the top 10 news stories of 2018
The people have spoken! Brands that took big bold risks and reacted quick won the attention of Marketing r....