NEWS
The study also reveals that 77% of Australians use a shopping app on their smartphone up to five times a month.
In its re....
BY Jamuna Raj
Authorization
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OPINION
It has never been more important to ensure your brand message is well executed and consistent across different countries and ....
NEWS
Twitter is testing an extended text limit of posts from 140 to 280 characters on its platform.
For 11 years, the 140 chara....
BY Ben Ice
NEWS
V Energy has released V Pure, a new beverage containing only five naturally-sourced ingredients – sparkling water, apple j....
BY Jamuna Raj
NEWS
Instagram has announced its number of monthly active advertisers has reached two million globally.
The new total represent....
BY Ben Ice
OPINION
Michelle Hutchison's story demonstrates how to rise above the haters and seize opportunities, promotions and networking winsÂ....
NEWS
Menswear retailer MJ Bale sent UK weatherman Alex Beresford to some of the world's hottest locations dressed in its summer su....
BY Ben Ice
FEATURE
Celia Pavelieff shares her reflections on the findings of the 'National Arts Participation Survey,' and asks whether we truly....
OPINION
Predictive technology will soon touch every aspect of our lives, says Mailee Creacy. As marketers, the cognitive era is going....
NEWS
Public perception of Apple and Samsung's corporate social responsibility efforts suffers a steep decline, according to an an....
BY Jamuna Raj
OPINION
Rod Moynihan analyses the findings of the recent 'Multi-Channel Customer Care Report'.
Customers today simultaneously want....
NEWS
Spotify Ad Studio is a new tool allowing marketers to create their own ads for the platform and choose target audiences base....
BY Ben Ice
OPINION
Richard Curtis and John Corleto discuss the shifts and changing relevance of brands, and outline the four characteristics of....
NEWS
Hostelworld, Gold Coast Tourism and Lively Worldwide created a hostel entirely made of sand to build brand awareness and chal....
BY Jamuna Raj
OPINION
From improving cancer diagnosis to powering animated poo emojis, Jon Stubley tells us how his favourite computer applications....
NEWS
A new 'Netflix is a Joke' commercial has aired starring famous comedians in Netflix original drama cameos.
The ad aired on....
BY Ben Ice
NEWS
Apple's plan to integrate cookie-blocking technology into the latest version of Safari has industry bodies in the US concerne....
BY Ben Ice
CASE STUDY
The Sydney Opera House is the most Instagrammed icon in Australia, but very few visitors step inside.
This article originall....
OPINION
Gavin MacMillan ponders the role of brands in 2017, and introduces us to the idea of 'Action Brands.'
You might think the ....
OPINION
Retailers must understand and harness the power of ambient data, now, writes Cameron Curtis.
The mantra of the retail s....
