Author: Frances Ward
The Yooralla tragedy involving abuse by a casual carer has been popping up in the media since June. What we know now hasn’t really changed from what we were told in the original reports. But what we do know is that a very disturbing set of circumstances has taken place under the roof of one […]
There’s often one thing that gets left out of the publicity conversation: the importance of a prepared spokesperson. Having a good spokesperson on hand is a key component of almost any media opportunity, from radio interviews to feature stories in magazines. A successful interview outcome requires succinct, insightful answers. It also requires the ability to […]
Have you ever received a piece of marketing or a solicited newsletter via email that has made you so embarrassed on behalf of the writer that you cannot do anything but blush and cringe? I just got an email like that. From start to finish it was both a visual and intellectual assault that left […]
I love Media Watch. Every week it presents a well-researched, entertaining look at a few of the hiccups, lies, blunders and contradictions that took place in our media landscape the week prior. And what a great show it was this week. Even if you missed Media Watch on Monday night, you almost certainly would have […]
