LivingSocial strikes clever deal with eBay
LivingSocial has struck a powerful blow in the Australian group buying war, announcing a partnership with ebay, adding to their recently inked partnership with Fairfax Media.
eBay will showcase deals from LivingSocial and Jump On It on a new hub dedicated to group deals, as well as on eBay’s existing Big Deal hub.
“LivingSocial, Jump On It and eBay are a great cultural fit,” VP of marketing, Jump On It and LivingSocial Australia – NZ Anu Mohan says. “eBay has long been associated with great online bargains and LivingSocial offers the largest number of daily deals across Australia… By joining forces, the three brands guarantee that anyone looking for great value online will find it,” he says.
David Odgers, sales and marketing director, eBay Australia & New Zealand, seemed chuffed with the deal too, saying “eBay is synonymous with great value online. Bringing together the best daily deals in one convenient location will bring an even greater variety of deals to the six million Australians who visit eBay every month.”