Medium of the day: subTropical Gardening Magazine
Media name: subTropical Garden
Media type: Independent Niche Magazine
Denise says: A great example of a niche within a niche. subTropical Gardening Magazine is produced quarterly by a passionate independent publisher. It reaches people in the warmer climates of Australia with information – and advertising – which is directly relevant to their specific and unique needs. subTropical Magazine reaches it's readers through a range of touchpoints beyond the magazine including its website, regular email newsletter, appearances at events and regular radio interviews.